Times Of India Obituary Ad Rates 2026

Introduction

Losing someone forever who is very close to our heart is truly difficult. In such hard moments, even a simple task like publishing an obituary ad in a newspaper can feel overwhelming.

Death is an eternal truth, and none of us can skip it, but we can publish an obituary ad in a leading national newspaper like The Times of India to show respect to the departed's memory. Knowing how Times of India obituary ad rates work can help you create a heartfelt tribute without worrying too much about the expense.

At ObituaryAds.com, we help families across the country with this process every single day. We know how difficult it is even to write a heartfelt tributary message to honour the departed during such a hard time.

In this guide, we will explain the two main ways obituary ads are priced, show the basic difference between them, and share simple but effective tips to help you publish a heartfelt tribute without exceeding your budget.

How Times of India Obituary Ad Rates Are Structured

Times of India charges for obituary ads in two ways, based on your chosen format.

1. Classified Text Ads — Charged Per Line

Classified text ads are normal text-based ads charged per line or word. This is the easiest and most budget-friendly way to publish an obituary ad — you only pay based on how many lines you use.

• Most newspapers keep obituary ads within 4 to 5 lines. Extra charges apply for each additional line beyond that limit.
• A concise message saves money while still honoring your loved one with dignity and warmth.
• This format is best for simple notices — sad demise, funeral details, Bhog ceremony, or a small prayer meeting — where a short and clear message is enough.
• Write your message intelligently, including only the important and unavoidable details. Avoid repetition and combine all necessary details within the line limit.

2. Classified Display and Full Display Ads — Charged Per Square Centimetre

Display ad formats give you much more flexibility over how your ad looks in the newspaper. You can add a photograph of your loved one, a decorative border, and a properly designed layout to make your tribute more eye-catching and impactful.

• The cost is calculated by multiplying the width of your ad in cm by its height in cm — the final price depends on the overall ad size.
• Most obituary column ads come with a minimum standard size of 3 cm × 5 cm.
• Increasing the height, width, or number of columns will raise the total size in square centimetres and increase the overall cost.
• This format works best for photo tributes, remembrance ads, and corporate or institutional condolence messages where a detailed and respectful presentation is required.

Per Line vs Per Sq Cm — What Is the Real Difference?

Both pricing options come under Times of India obituary ad rates, but they work differently when you make changes to your final ad content.

• Per-line (classified text) ads: Each extra line increases the overall cost once the minimum limit is exceeded. Keep your ad content short, elegant, and heartfelt. Avoid repetition and combine all necessary details within the limit to save money.
• Classified display ads (per sq cm): Think of your ad as a compact box. If anything makes your display ad bigger — a larger photo, bigger font, extra borders, or extra spacing — the overall cost rises with the ad size. Keep your ad design clean and compact to control the cost.

Typical Cost Ranges — What to Expect

Rates can vary based on the city, day, and page position. Here is a simple idea of how the pricing usually works:

• Classified Text: In major metros, obituary ad rates usually start at a few hundred rupees for a basic 4–5 line notice. Smaller city editions are cheaper, while premium, weekend, and special editions cost more.
• Classified Display (Single Column): Basic obituary ads usually start at a few thousand rupees and rise with size and city. Most begin at about 3 cm × 5 cm in the obituary column.
• Large Display or Premium Page Tributes: Premium remembrance or full-page tribute ads on front, back, or key pages start at a few thousand rupees and go higher depending on the city and size.

These are rough estimates. For an exact price for your city, date, and ad type, call +91 98219 84000 for a clear, honest quote with no surprises.

Smart Ways to Honor Your Loved One on a Budget

A well-composed obituary can be meaningful, heart-touching, and cost-saving. Here is how you can achieve that:

• Prioritize the essential information: For classified obituary ads, include only the essentials — full name, relation, date of passing, ceremony details, and close family. Avoid long quotes or repeated lines, as they increase ad size and cost without adding meaning.
• Combine related details into one line: Instead of listing the funeral date, time, and place on separate lines, combine them — for example: "Funeral on 24-03-2026 at 4 PM at XYZ Crematorium, Andheri." This small change can save a line or two and meaningfully reduce the cost.
• Choose the format that matches your budget: If cost is a concern, go for a simple classified text ad and keep it short, simple, and clear. If you want to add a photo, choose the smallest classified display in the obituary column instead of a larger ad — you get the picture without the extra expense.
• Keep display ads compact: For per sq cm ads, pick the smallest column width (around 3 cm) and only increase the height if truly necessary. Use a simple, clear photo — bigger pictures make the ad larger and raise the cost.
• Think carefully about multi-city editions: Each city edition is priced separately, so the total can add up quickly. The team at ObituaryAds.com can guide you on effective combo deals and help you pick the main edition that reaches your audience without overspending.

Frequently Asked Questions — Times of India Obituary Ad Rates

• How do Times of India obituary ad rates differ between cities?
  Each edition of Times of India has different readership and pricing. Major metro cities such as Mumbai, Delhi, and Kolkata cost more, while regional editions are cheaper and more budget-friendly. Choosing the right city edition helps you reach your target audience while keeping costs in check.
• Is it cheaper to book a classified text obituary ad instead of a display ad?
  Yes — classified text ads are charged per line, so a short, simple, and elegant message is both useful and budget-friendly. Display ads are charged per sq cm and are more eye-catching but more expensive. They can be customized with larger fonts, photos, logos, and borders, and premium placements are effective but costlier than text-based classifieds. If reach within a tight budget is your priority, a classified text ad is the better choice.
• How can I reduce the cost of a per sq cm display obituary ad in Times of India?
  Keep it simple. Use the narrowest width available, write a short and clear message, and choose a plain, properly sized photo. Skip heavy borders or extra decoration. Ask the team at ObituaryAds.com to make the layout as compact as possible — small adjustments like these can bring the cost down noticeably.
• Do Times of India obituary ad rates include GST?
  Rate cards usually show just the base price per line or per sq cm. GST and other taxes are added later. Always confirm whether the quoted price includes GST before booking so you know the final amount.
• Is it cheaper to book a Times of India obituary ad online rather than visiting an office?
  Booking online or through a specialist agency like ObituaryAds.com is simple and often cheaper. You get instant quotes, proofs on email or WhatsApp, can make edits easily without going anywhere, and sometimes receive additional discounts not available at the counter.
• Can I book a Times of India obituary ad for multiple cities at once?
  Yes — you can book obituary ads in several city editions at once, but each city is priced separately, so the total can add up quickly. The team at ObituaryAds.com can guide you on effective combo deals and help you pick the best edition to reach more people without overspending.
• What is the deadline for booking a Times of India obituary ad for the next day?
  Next-day obituary bookings are usually open until 9:00 PM. For urgent or same-day ads, call +91 98219 84000 for quick booking and instant confirmation without delay.
• What if I need help writing the obituary message?
  At ObituaryAds.com, you can get your obituary drafted for free. Just share the basics — name, dates, ceremony details, and family names — and our team will write a simple, respectful message. We know that words don't come easily during such difficult times, and we are here to help.